Navigating an AI-Enabled Marketplace: What Brands Need To Know and Do
We’ve put together three tips QSR brands can use to survive an economic downturn.
Material Acquires Srijan—A Q&A With Material CEO Bill Kanarick & Srijan Founder Rahul Dewan
We’re thrilled to welcome Srijan Technologies, a leading global digital engineering firm, to the Material family! Over the past two decades, Srijan has built a reputation for solving complex technological problems for some of the world’s leading brands. Material’s acquisition of Srijan represents an investment in our commitment to shaping experiences and deepening relationships. It brings […]
Material Acquires Srijan Technologies to Strengthen Technology and Global Delivery Capabilities
Acquisition Catalyzes Science and Systems Approach LOS ANGELES, Calif. (September 15, 2022) — Leading customer experience transformation company, Material, today announced that it has acquired Srijan Technologies, a renowned global digital engineering firm with offices across India, APAC, Europe, and the US. Material’s unique approach to shaping customer experience powerfully combines strategy, insights, design and […]
TikTok launches new ad solutions with smarter targeting and amplified product discovery
How Material insights helped TikTok understand consumers and develop its new commerce ad suite called “Shopping Ads.”
A Better Company for a Better World — Lessons in Committing Meaningfully To DEI
We’ve learned some valuable lessons this year on our journey towards establishing greater DE&I — and we wanted to share.
You’re Not as Customer Centric as You Think — 4 Actions to Take Right Now
If your organization is struggling to deliver high-fidelity experiences that lead to enduring, mutually valuable customer relationships, here are 4 actions you should take now.
A New Kind of Company for a Customer-Centric World
Material is a new kind partner; we guide brands from insight to action in pursuit of more durable customer relationships.
Walmart Embraced Irrationality And Won—Here’s What CX Innovators Can Learn From Its Success
Irrationality in business, by definition, shouldn’t make sense. But it often does. Here are three lessons we can learn from Walmart’s recent win (customer experience innovators, take note).
Inspiring Motivation During The Great Resignation: Three Steps To Finding And Keeping Talent
Despite more generous wages, better benefits and increased flexibility, some 47 million people across industries quit their jobs last year. As we emerge from the pandemic, it’s important to assess how your company is reacting to this massive disruption and how you can stem an exodus of workers in 2022.
Enabling with Technology, Differentiating through Humanity
As brands become increasingly digital, it’s crucial to safeguard the human touch in your CX. Here are some tips for finding synergy.