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Essential for authentic brand engagement with customers, effective use of social supports customer retention, builds advocacy, cements identity and opens pathways for customer led innovation.
Designed to build advocates and positive sentiment, social strategy relies on content strategy, audience profiling, message development and ongoing measurement and analysis.
Credible voices drive awareness and sales.
Community & Cultural Engagement
Build brand love and leverages trend monitoring and social listening.
Organic performance, mentions sentiment and share of voice informs brand actions.