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Results for "discipline"

PERSPECTIVE

01.17.2025

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PERSPECTIVE

Do You Really Know the Customers in Your Loyalty Program?

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SERVICES

Customer Segmentation Services

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PERSPECTIVE

12.12.2024

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PERSPECTIVE

The AI & CDP Blueprint for Dynamic Segmentation: A Roadmap to Real-time Personalization

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CASE STUDY

12.09.2024

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CASE STUDY

Leveraging Segmentation to Inform Consumer-centric Strategy for the National Pork Board

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PERSPECTIVE

11.13.2024

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PERSPECTIVE

Why Customer Segmentation Is Vital for Personalization and Brand Loyalty

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PERSPECTIVE

10.17.2024

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PERSPECTIVE

A Better Brand Health Tracker: 3 Ways Your Tracking System Can Do More for Your Brand

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PERSPECTIVE

10.09.2024

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PERSPECTIVE

Why Behavioral Segmentation Is Critical to Business Success

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PERSPECTIVE

09.16.2024

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PERSPECTIVE

The Fastest Growing Demographic Segment in Consumer Tech is Not What You Think

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PERSPECTIVE

08.28.2024

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PERSPECTIVE

One Segmentation to Rule Them All? The Benefits of Having a Segmentation Portfolio

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PERSPECTIVE

08.28.2024

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PERSPECTIVE

One Segmentation to Rule Them All? The Benefits of Having a Segmentation Portfolio

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PERSPECTIVE

08.15.2024

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PERSPECTIVE

Make Customer Retention Your Brand’s Superpower

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PERSPECTIVE

08.14.2024

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PERSPECTIVE

Four Reasons Segmentations Fail—and How to Avoid Them

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PERSPECTIVE

07.24.2024

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PERSPECTIVE

How to Build a Modern Insights RFP that Sets the Stage for Business Impact

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CASE STUDY

06.04.2024

Expedia group
CASE STUDY

Partnering with Expedia Group to Make Travel More Inclusive and Accessible

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CASE STUDY

03.08.2024

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CASE STUDY

Bringing Segmentation to Life to Fuel Growth for Liquid Death

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PERSPECTIVE

02.21.2024

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PERSPECTIVE

How to Leverage Segmentation to Fuel Both Strategy and Activations that Drive Results

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CASE STUDY

02.16.2024

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CASE STUDY

Refreshing a Segmentation to Illuminate Richer Consumer Insights

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CASE STUDY

02.16.2024

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CASE STUDY

Cruising to Success After a Global Customer Segmentation

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PERSPECTIVE

02.13.2024

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PERSPECTIVE

When to Retire, Refresh or Retain your Market Segmentation

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PERSPECTIVE

01.14.2024

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PERSPECTIVE

Why Market Segmentation Is Key to Growing Your Brand

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NEWS

11.27.2023

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NEWS

Material Unveils Nationwide Segmentation of Charitable Donors, Offering New Insights into Motives of Philanthropic Audiences

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PERSPECTIVE

11.21.2023

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PERSPECTIVE

Fundraising in a Divided America: A New Nationwide Nonprofit Donor Segmentation

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PERSPECTIVE

09.19.2023

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PERSPECTIVE

Mapping the Customer Experience, Segment By Segment

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PERSPECTIVE

08.19.2023

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PERSPECTIVE

9 Traits of Winning Global Segmentations

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PERSPECTIVE

08.14.2023

Why Market Segmentation Needs to be Part of Your Brand Tracking Program
PERSPECTIVE

Why Market Segmentation Needs to be Part of Your Brand Tracking Program

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PERSPECTIVE

08.14.2023

Mastering Jobs To Be Done – A Customer Segmentation Framework
PERSPECTIVE

Mastering Jobs To Be Done – A Customer Segmentation Framework

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PERSPECTIVE

08.14.2023

How Market Segmentation Can Improve Your Ad Buying Effectiveness
PERSPECTIVE

How Market Segmentation Can Improve Your Ad Buying Effectiveness

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PERSPECTIVE

08.14.2023

Finished Your Global Segmentation? Watch Out for These Red Flags
PERSPECTIVE

Finished Your Global Segmentation? Watch Out for These Red Flags

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PERSPECTIVE

08.14.2023

Do You Need Market Segmentation to Define Your Target Market_
PERSPECTIVE

Do You Need Market Segmentation to Define Your Target Market?

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PERSPECTIVE

08.14.2023

Building Empathy & Buy-In for Your Market Segmentation
PERSPECTIVE

Building Empathy & Buy-In for Your Market Segmentation

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