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  • Services
        • STRATEGY + INSIGHTS
          • Customer Experience
          • Customer + Consumer Insights
          • Market Strategy
          • Data, Analytics and AI
          • Brand Measurement
        • EXPERIENCE INNOVATION
          • Product + Platform Engineering
          • Drupal Consulting Services
          • Omnichannel Experience
          • Loyalty
  • Perspectives
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PERSPECTIVE

06.02.2025

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Elevating Cloud ROI in ANZ with Platform Engineering and Cloud Native Apps

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05.22.2025

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How to Deliver Personalization That Performs: From Static Journeys to Experimentation and Agentic AI

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04.25.2025

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Six Practical Steps to Harness the Power of AI Agents

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03.05.2025

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Why AI Agents Are Now Integral to Marketing

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03.05.2025

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Connected Experiences: Driving Change in CEM

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02.02.2025

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Latest Agile Trends in 2025 and Beyond

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01.28.2025

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The Transformative Effect of APIs on Global Markets in 2025

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PERSPECTIVE

01.17.2025

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Do You Really Know the Customers in Your Loyalty Program?

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01.14.2025

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Strategic Solutions for Modern Digital Ecosystems: Exploring Drupal 11 and Drupal CMS

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01.05.2025

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MLOps 101: Machine Learning Operations Explained

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PERSPECTIVE

12.20.2024

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The Gift that Keeps on Giving: Building a Successful Nonprofit Website

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12.16.2024

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PERSPECTIVE

The Future of Insights: Keeping Humanity at the Center of Innovation

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PERSPECTIVE

12.12.2024

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Continuous Cycles of Learning and Making Can Transform Businesses

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12.12.2024

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The AI & CDP Blueprint for Dynamic Segmentation: A Roadmap to Real-time Personalization

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PERSPECTIVE

12.12.2024

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The Rise of Private Data Center Services: A Strategic Shift in IT Infrastructure

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11.24.2024

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The Role of AI in Personalizing Content Experiences

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11.22.2024

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Maximizing Email Engagement: Smart Segmentation Strategies in Salesforce

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11.22.2024

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Driving Product Excellence with Agile Principles: The Power of Done and Backlog Refinement

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11.22.2024

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Composable MarTech Meets Cloud: Redefining Agile and Scalable Customer Experiences

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11.14.2024

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Unlocking the Power of AI in Customer Data Platforms

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11.14.2024

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To Grow Customer Loyalty, Embrace the Power of Habit

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11.07.2024

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How Material + Braze Build Seamless Customer Journeys

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11.05.2024

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Overcoming Survey Fatigue: How to Be Smarter and More Effective in Gathering Customer Feedback

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11.05.2024

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Data Modernization: The Risks of Not Overhauling Your Data Estate

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10.28.2024

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How to Create Personalized Customer Experiences: Best Practices and Real-World Results

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10.24.2024

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What Brands Need to Know About the Power of Memory

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10.17.2024

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Decoding Motivation, a Complex Force Behind Consumer Decisions

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10.07.2024

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CDP 101: Understanding Customer Data Platforms

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10.05.2024

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Personalization and AI in Banking: How Banks Can Tailor Services to Individuals

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10.03.2024

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The Science of Implicit Responses: Feelings First, Thoughts Later

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