RESOURCES
In our world, uncertainty is the norm, making most predictions about the future unlikely to play out — a waste of time and resources. At Material, we use a unique scientific approach — which includes semiotics, ethnography, and social analytics — to help our clients identify and design against probable futures.
As strategic consultants and design thinkers, we’re more partner than vendor, collaborating with your teams to envision what’s possible in order to better address current problems and topics. We focus on examining ongoing cultural shifts to quickly identify early-stage opportunities, prioritizing collaboration, ideation, and action.
We’ve helped clients such as Everlane and Visa move beyond the “most likely” scenarios and envision a broad range of potential outcomes. We’ll help you “build the foresight muscle” within your organization to compound the benefits of our work in the long run — meaning that you’ll be ready for whatever comes.
We leverage a science-based engine for understanding people as well as systems of ongoing learning + design to create customer-centric business models and experiences.
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Strategy Consulting
Market + Customer Insights
Data Science + Analytics
Behavioral Science
Cultural Foresight
Experience + Service Design
Innovation
Product Design
Experience + Data Platforms
Architecture + Implementation
Brand Design
Content + Creative
Media + GTM
Loyalty + CRM
CX Engagement
Brand Tracking
Experience Tracking
Campaign Effectiveness
Qualitative Communities
Performance + Growth Analytics