Juan Cantillo, Author at Material

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06.30.2025

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AI Readiness: 8 Critical Steps for Preparing a Successful Implementation

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06.26.2025

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ROCm, SoC ’em Robots: Reflections from AMD Advancing AI 2025

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06.24.2025

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Use Engagement Loops to Teach Members How to Play Your Loyalty Program Game

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06.02.2025

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Is Your SEO and Content Strategy AI Ready?

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06.02.2025

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Happiness Isn’t Enough: Uncovering What Truly Connects Employee Experience with Customer Experience

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05.28.2025

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Consumer Pulse (May 28, 2025): Budgeting Concerns + Big Ticket Items

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05.22.2025

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How to Deliver Personalization That Performs: From Static Journeys to Experimentation and Agentic AI

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05.07.2025

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Consumer Pulse (May 7, 2025): Rising Uncertainty & Declining Confidence

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04.25.2025

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Six Practical Steps to Harness the Power of AI Agents

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04.25.2025

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Putting Synthetic Data to Work: Balancing Effort, Trust and Impact

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04.01.2025

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Using GenAI in Health Care? Keep Patient Trust at the Center of Your Strategy

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03.07.2025

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Conjoint Analysis: Using Behavioral Science to Optimize Subscription Service Offerings

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03.05.2025

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Why AI Agents Are Now Integral to Marketing

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03.05.2025

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Connected Experiences: Driving Change in CEM

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01.31.2025

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DeepSeek and the Evolution of AI Models: A Material Perspective

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01.30.2025

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Striking a Balance with Agile Insights: Ideas and Inspiration from TMRE and Beyond

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01.17.2025

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Do You Really Know the Customers in Your Loyalty Program?

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01.14.2025

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Strategic Solutions for Modern Digital Ecosystems: Exploring Drupal 11 and Drupal CMS

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01.05.2025

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MLOps 101: Machine Learning Operations Explained

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12.20.2024

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The Power of Emotional Connections: Reflections from TMRE

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12.20.2024

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The Gift that Keeps on Giving: Building a Successful Nonprofit Website

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12.20.2024

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What Is Industrial Design and Why Does It Matter?

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12.18.2024

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Quantitative and Qualitative Market Research: Understanding the Differences

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12.16.2024

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The Future of Insights: Keeping Humanity at the Center of Innovation

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12.12.2024

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Continuous Cycles of Learning and Making Can Transform Businesses

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12.12.2024

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TMRE’s Women in Research Luncheon: Going Beyond a Seat at the Table

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12.12.2024

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The AI & CDP Blueprint for Dynamic Segmentation: A Roadmap to Real-time Personalization

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12.06.2024

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The Importance of Brand Advocacy and How to Measure It Well

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11.25.2024

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Brand Monitoring: What It Is and Why It’s Important

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11.24.2024

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The Role of AI in Personalizing Content Experiences