Uncategorized Archives - Page 2 of 10 - Material

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PERSPECTIVE

11.20.2024

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PERSPECTIVE

Introducing Material Spotlight: Agile Insights for an Evolving Business Landscape

PERSPECTIVE

11.17.2024

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How to Build Loyalty for Brands, According to Behavioral Science

PERSPECTIVE

11.14.2024

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PERSPECTIVE

Unlocking the Power of AI in Customer Data Platforms

PERSPECTIVE

11.14.2024

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PERSPECTIVE

To Grow Customer Loyalty, Embrace the Power of Habit

PERSPECTIVE

11.13.2024

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PERSPECTIVE

Why Customer Segmentation Is Vital for Personalization and Brand Loyalty

PERSPECTIVE

11.07.2024

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PERSPECTIVE

Database Scoring for Market Segmentation: The Key to Personalization

PERSPECTIVE

11.07.2024

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PERSPECTIVE

How Material + Braze Build Seamless Customer Journeys

PERSPECTIVE

11.06.2024

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PERSPECTIVE

Brand Strategy: How to Develop a Brand Activation Plan

PERSPECTIVE

11.05.2024

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PERSPECTIVE

Experience Innovation: Building a Consumer-Centric Ecosystem

PERSPECTIVE

11.05.2024

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PERSPECTIVE

Data Modernization: The Risks of Not Overhauling Your Data Estate

PERSPECTIVE

10.31.2024

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PERSPECTIVE

Managing Change in Brand Tracking Studies for Trendability and Relevance

PERSPECTIVE

10.28.2024

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PERSPECTIVE

How to Create Personalized Customer Experiences: Best Practices and Real-World Results

PERSPECTIVE

10.28.2024

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PERSPECTIVE

Digital Customer Experience Strategy: Why and How to Create One

PERSPECTIVE

10.24.2024

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PERSPECTIVE

What Brands Need to Know About the Power of Memory

PERSPECTIVE

10.17.2024

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PERSPECTIVE

A Better Brand Health Tracker: 3 Ways Your Tracking System Can Do More for Your Brand

PERSPECTIVE

10.17.2024

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PERSPECTIVE

Decoding Motivation, a Complex Force Behind Consumer Decisions

PERSPECTIVE

10.09.2024

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PERSPECTIVE

Why Behavioral Segmentation Is Critical to Business Success

PERSPECTIVE

10.07.2024

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PERSPECTIVE

CDP 101: Understanding Customer Data Platforms

PERSPECTIVE

10.05.2024

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PERSPECTIVE

Personalization and AI in Banking: How Banks Can Tailor Services to Individuals

PERSPECTIVE

10.03.2024

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PERSPECTIVE

The Science of Implicit Responses: Feelings First, Thoughts Later

PERSPECTIVE

09.28.2024

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PERSPECTIVE

Operational Efficiency and Scalability: Growing Global Franchises with a Robust Tech Stack

PERSPECTIVE

09.26.2024

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PERSPECTIVE

6 Behavioral Science Principles for Deeper Human Insights

PERSPECTIVE

09.23.2024

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PERSPECTIVE

The Dual Imperative in Banking: A Balancing Act Between Operational Efficiency and Innovation

PERSPECTIVE

09.23.2024

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Data Lake Implementation — Expected Stages and Key Considerations

PERSPECTIVE

09.23.2024

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12 Rules of Impactful Modern Loyalty Programs

PERSPECTIVE

09.21.2024

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PERSPECTIVE

Digital Experience Platforms: Closed Vs. Open Source DXP Solutions

PERSPECTIVE

09.18.2024

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PERSPECTIVE

Geographic Segmentation: When and Why to Use It

PERSPECTIVE

09.16.2024

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PERSPECTIVE

No, the Customer isn’t Always Right – How to Get the Most from your CX Data

PERSPECTIVE

09.16.2024

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PERSPECTIVE

Employees Are the New Customers

PERSPECTIVE

09.16.2024

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PERSPECTIVE

Elevating Digital Experiences: A Deep Dive into Open DXPs