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  • SERVICES
        • STRATEGY + INSIGHTS
          • Customer + Consumer Insights
          • Market Strategy
          • Data, Analytics + AI
          • Brand Measurement
        • MARKETING SERVICES
          • Brand Strategy
          • Marketing + Channel Strategy
          • Content + Creative
          • Loyalty
        • EXPERIENCE INNOVATION
          • Brand Design
          • Product + Experience Design
          • Industrial Design
          • Product + Platform Engineering
          • Omnichannel Experience
  • PERSPECTIVES
  • CLIENT STORIES
  • ABOUT US

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PERSPECTIVE

09.16.2024

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PERSPECTIVE

The Fastest Growing Demographic Segment in Consumer Tech is Not What You Think

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PERSPECTIVE

09.11.2024

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PERSPECTIVE

The Thrill — and Challenge — of Virtual Reality: How Humanizing the Customer Journey can Boost Loyalty for VR & Consumer Tech Brands

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PERSPECTIVE

09.09.2024

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Cultural Insights and the Power of Futureproofing Your Brand

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09.07.2024

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How to Protect Customer Data and Still Deliver Personalized Experiences

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PERSPECTIVE

09.06.2024

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Finding the Perfect Drupal Partner: A Comprehensive Vendor Selection Checklist

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08.28.2024

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PERSPECTIVE

Challenges and Solutions in D2C eCommerce

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PERSPECTIVE

08.28.2024

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PERSPECTIVE

One Segmentation to Rule Them All? The Benefits of Having a Segmentation Portfolio

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PERSPECTIVE

08.16.2024

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6 Key Predictions for VMware Users Post Broadcom Acquisition

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PERSPECTIVE

08.15.2024

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Make Customer Retention Your Brand’s Superpower

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PERSPECTIVE

08.14.2024

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Four Reasons Segmentations Fail—and How to Avoid Them

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PERSPECTIVE

08.12.2024

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The Complete Guide to Accurate Agile Estimation

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PERSPECTIVE

08.10.2024

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PERSPECTIVE

To Grow Your Brand’s Share of Life, Focus on Building Two Kinds of Relevance

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PERSPECTIVE

07.25.2024

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PERSPECTIVE

What Does Google’s Cookie Reversal Mean for Advertisers, Users and the Future of Digital Experiences?

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PERSPECTIVE

07.24.2024

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10 Ways to Optimize Your Cloud ROI

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PERSPECTIVE

07.24.2024

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How to Build a Modern Insights RFP that Sets the Stage for Business Impact

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PERSPECTIVE

07.23.2024

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The Great Re-Bundling: How to Embed Customer Centricity into your Bundling Strategy

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PERSPECTIVE

07.22.2024

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Streamlining Your CMS Journey: Our 7-Step Strategy for Brightspot Migration

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PERSPECTIVE

07.15.2024

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How to Understand and Optimize Your Customers’ Path to Purchase

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PERSPECTIVE

07.09.2024

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CMS Demystified: Understanding Components, Types and Selection Criteria

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PERSPECTIVE

06.20.2024

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How Brands Can Use Value to Build Deeper Customer Connections and Drive Lasting Loyalty

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PERSPECTIVE

06.15.2024

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Making Demographic Market Segmentation Work for You

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06.13.2024

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Brand Tracking for Startups

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06.10.2024

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Key Elements of Impactful Project Discovery Proposals

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06.09.2024

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Five Things to Consider When Managing Distributed Agile Teams

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06.07.2024

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A Quick Guide to Marketing Automation

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06.06.2024

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The Evolving Social Landscape: New Research Reveals Shifting Trends in Usage, Sentiment and Strategy

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PERSPECTIVE

06.05.2024

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PERSPECTIVE

How Businesses Can Separate AI Hype from Practical Impact and Value

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PERSPECTIVE

06.05.2024

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Why Should Enterprises Adopt Cloud Native Architecture?

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PERSPECTIVE

06.04.2024

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PERSPECTIVE

Unlocking the Hidden Value of Your Customer Data

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PERSPECTIVE

06.04.2024

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PERSPECTIVE

From Data to Decisions: How a Data Maturity Assessment Can Shape Your Data-Driven Future

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