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Marketing Automation supports the delivery of personalized experiences and improves efficiency by automating repetitive tasks and increasing engagement with customers.
Approaches
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Lead Generation
Using lead scoring, email campaigns, and other tactics to identify and nurture potential customers.
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Email Marketing
Automating email campaigns to deliver personalized content to subscribers based on behavior, preferences.
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Social Media Management
Scheduling and publishing social media posts and ads to engage with customers across platforms.
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Customer Segmentation
Group by behavior, preferences to deliver personalized experiences.
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Analytics & Reporting
Providing insights to help make data-driven decisions.