User Experience (UX) Research Services

Learn and adapt at the speed of modern users.

User Experience Research Services-Mobile

Product teams must accelerate to stay in step with rapidly changing customer expectations, but organizational silos often get in the way of agile development. Born from our design studio and flanked by a team of behavioral scientists and technologists, Material’s UX research services unify insight and activation to increase speed to product impact.

Partnering with some of the biggest brands in the world, we provide a scalable, global infrastructure and high touch partnership to manage UX research needs across the product lifecycle and from digital to physical. Our broad toolkit of methods combined with our design DNA yields faster, more resonant outcomes for internal stakeholders and – ultimately – product users.

Tire Retailer

Paving the Road to a Smoother Online Experience for a Tire Retailer

Client Story

State Farm

State Farm: Future Proofing Customer Experience for Insurance Products

Client Story

Consumer Technology

Helping a Consumer Technology Client Boost Its UX Research Capabilities

Client Story

Yamaha

Yamaha: Transitioning to a Customer-Centric Digital Experience

Client story

Explore Our UX Research Services

UX Program Design and Management

Bolster UX and product teams with embedded resources, providing a safety valve to deliver ad hoc requests quickly at scale. Includes global project management, recruiting, scheduling, technology, moderation, analysis and user-centered design and technology services.

Exploratory Research

Conduct foundational studies exploring cultural and environmental phenomena from the point of view of the person, leveraging on-location interviews and observation. Includes ethnography, journey mapping, concept testing and online communities.

Experience Evaluations and Benchmarking

Analyze existing experiences, systems and interfaces against leading practices with a focus on their strengths, weaknesses and opportunities for improvement. Includes heuristic evaluations, competitive audits and content/SEO audits.

Usability Research

Evaluate and improve product performance from the user perspective, contextualized to understand real-world success and oriented around key factors like navigation, intuitiveness and discoverability. Includes moderated interviews, quantitative surveys, tree testing and card sorting.

Validation Research

Lead in-depth feedback sessions to assess the viability of a finished or near-finished product, elevating user perspectives for continuous improvement and optimization. Includes longitudinal unboxing, A/B testing and online diary studies.

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A deep understanding of users is table stakes. How that knowledge is contextualized for product owners, designers and engineers is the difference between insight and impact.

Rick Reilly, SVP, UX Strategy