Behavioral Science Archives - Material

Results for "behavioral-science"

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05.13.2026

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The Intelligent Pitch: How AI and Tech are Rewriting the World Cup Playbook

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05.11.2026

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Retail CX in 2026: Aligning Measurement with Customer Reality

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05.11.2026

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The Attention Playoffs: The Sports Moments That Make Fans Tune In

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05.08.2026

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Want Stronger Sports Fandom? Tap Into Mythology.

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05.01.2026

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Pragmatic, Creative, Anxious, Immersive: Marketing to the Many Minds of Gen Z

CASE STUDY

05.01.2026

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Gamifying Loyalty to Deepen Customer Relationships for a Leading Hospitality Brand

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04.17.2026

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How Brands Can Unlock Value from Reddit

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04.10.2026

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Beyond the Better Tool Fallacy: What Are Users Actually Trying to Solve with AI?

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04.02.2026

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Expertise is No Longer Enough: How Healthcare Organizations Can Reclaim Relevance in an Era of Distrust

PERSPECTIVE

03.25.2026

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Trust in the Age of AI: The Changing Dynamics of Reputation in the AI Space

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03.13.2026

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What Makes a Great Oscars Telecast? A Framework from Online Anthropology

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03.11.2026

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Spotlight Report: Consumer Perceptions of AI Usage in Entertainment

CASE STUDY

12.09.2025

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Elevating lululemon’s Membership Program with Behavioral Science and Customer Intelligence

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11.26.2025

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Building True Loyalty from the Inside Out: The Role of Behavioral Science in Customer Retention

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11.26.2025

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Escaping the Program Trap: How to Build Brand Loyalty That Lasts

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11.17.2025

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From Z to A: How Media and Entertainment Brands Can Adapt to Generation Alpha

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10.24.2025

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What’s Driving Holiday Spending Behavior in 2025?

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10.16.2025

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From Anxiety to Adaptation: Understanding Economic Uncertainty + Consumer Sentiment in 2025

PERSPECTIVE

10.09.2025

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Your Brand Isn’t in the Business You Think It Is

PERSPECTIVE

10.08.2025

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Become a Retention Engine: Introducing Material’s True Loyalty

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10.01.2025

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How Omnichannel Shifts Are Rewiring Grocery and Retail Habits 

PERSPECTIVE

09.22.2025

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5 Key Takeaways from CRC: Humanizing Business Decisions with Speed and Clarity

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08.29.2025

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Don’t Overlook the Human Factor in Your Theatrical Windowing Strategy

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08.25.2025

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Enabling Customer-Centric Innovation Through Data-AI Innovation Loops

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06.18.2025

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Report: Spotlighting Price Sensitivity + Brand Loyalty in Economic Uncertainty

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06.02.2025

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Happiness Isn’t Enough: Uncovering What Truly Connects Employee Experience with Customer Experience

PERSPECTIVE

04.22.2025

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E-Book: Do Consumers Care About Sustainability Anymore?

PERSPECTIVE

03.07.2025

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Conjoint Analysis: Using Behavioral Science to Optimize Subscription Service Offerings

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12.20.2024

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The Power of Emotional Connections: Reflections from TMRE

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12.16.2024

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The Future of Insights: Keeping Humanity at the Center of Innovation