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  • SERVICES
        • STRATEGY + INSIGHTS
          • Customer + Consumer Insights
          • Market Strategy
          • Data, Analytics + AI
          • Brand Measurement
        • MARKETING SERVICES
          • Brand Strategy
          • Marketing + Channel Strategy
          • Content + Creative
          • Loyalty
        • EXPERIENCE INNOVATION
          • Brand Design
          • Product + Experience Design
          • Industrial Design
          • Product + Platform Engineering
          • Omnichannel Experience
  • PERSPECTIVES
  • CLIENT STORIES
  • ABOUT US

Results for "market-customer-insights"

CASE STUDY

05.22.2025

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CASE STUDY

Elevating the Blue Nile Brand Experience to Celebrate All of Life’s Brilliant Moments

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PERSPECTIVE

03.07.2025

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PERSPECTIVE

Conjoint Analysis: Using Behavioral Science to Optimize Subscription Service Offerings

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SERVICES

Material Spotlight

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SERVICES

Customer + Consumer Insights Services

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SERVICES

Market Strategy

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PERSPECTIVE

01.30.2025

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PERSPECTIVE

Striking a Balance with Agile Insights: Ideas and Inspiration from TMRE and Beyond

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PERSPECTIVE

12.20.2024

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PERSPECTIVE

The Power of Emotional Connections: Reflections from TMRE

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PERSPECTIVE

12.18.2024

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PERSPECTIVE

Quantitative and Qualitative Market Research: Understanding the Differences

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PERSPECTIVE

12.16.2024

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PERSPECTIVE

The Future of Insights: Keeping Humanity at the Center of Innovation

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PERSPECTIVE

12.12.2024

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PERSPECTIVE

Continuous Cycles of Learning and Making Can Transform Businesses

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PERSPECTIVE

12.12.2024

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PERSPECTIVE

TMRE’s Women in Research Luncheon: Going Beyond a Seat at the Table

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NEWS

11.26.2024

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NEWS

Material Receives Silver Award for Best Customer Experience Strategy with International Customer Experience Awards 2024

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NEWS

11.20.2024

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NEWS

Material Launches Agile Insights Product, Material Spotlight, Offering Fast, Powerful Decision Guidance

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PERSPECTIVE

11.20.2024

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PERSPECTIVE

Introducing Material Spotlight: Agile Insights for an Evolving Business Landscape

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PERSPECTIVE

11.17.2024

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PERSPECTIVE

How to Build Loyalty for Brands, According to Behavioral Science

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PERSPECTIVE

11.14.2024

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PERSPECTIVE

To Grow Customer Loyalty, Embrace the Power of Habit

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PERSPECTIVE

11.13.2024

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PERSPECTIVE

Why Customer Segmentation Is Vital for Personalization and Brand Loyalty

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PERSPECTIVE

11.07.2024

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PERSPECTIVE

Database Scoring for Market Segmentation: The Key to Personalization

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PERSPECTIVE

11.06.2024

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PERSPECTIVE

Brand Strategy: How to Develop a Brand Activation Plan

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PERSPECTIVE

11.05.2024

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PERSPECTIVE

Experience Innovation: Building a Consumer-Centric Ecosystem

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PERSPECTIVE

10.31.2024

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PERSPECTIVE

How to Choose the Best Approach for Modeling Your Customers’ Path to Purchase

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PERSPECTIVE

10.17.2024

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PERSPECTIVE

Decoding Motivation, a Complex Force Behind Consumer Decisions

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PERSPECTIVE

09.26.2024

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PERSPECTIVE

6 Behavioral Science Principles for Deeper Human Insights

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PERSPECTIVE

09.16.2024

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PERSPECTIVE

The Fastest Growing Demographic Segment in Consumer Tech is Not What You Think

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PERSPECTIVE

08.15.2024

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PERSPECTIVE

Make Customer Retention Your Brand’s Superpower

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PERSPECTIVE

08.10.2024

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PERSPECTIVE

To Grow Your Brand’s Share of Life, Focus on Building Two Kinds of Relevance

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PERSPECTIVE

07.24.2024

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PERSPECTIVE

How to Build a Modern Insights RFP that Sets the Stage for Business Impact

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PERSPECTIVE

07.15.2024

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PERSPECTIVE

How to Understand and Optimize Your Customers’ Path to Purchase

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PERSPECTIVE

06.13.2024

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PERSPECTIVE

Brand Tracking for Startups

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NEWS

06.12.2024

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NEWS

Material Celebrates Client Honorees in the 2024 Loyalty360 Awards Competition, Presented at Loyalty Expo

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