Market & Customer Insights Archives - Material

Results for "market-customer-insights"

PERSPECTIVE

07.10.2026

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2026 Media & Entertainment Trends: Consumer Behavior and Industry Predictions in a Shifting Landscape

PERSPECTIVE

06.25.2026

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Insights from HMPS26: 5 Healthcare Trends Shaping Growth, Experience & AI

PERSPECTIVE

06.13.2026

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10 Trends in Fandom That Media and Entertainment Brands Must Track

PERSPECTIVE

06.05.2026

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Inside the 2026 Intelligent Growth Report: Defining High-Fidelity Travel + Hospitality Brands

PERSPECTIVE

05.29.2026

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The Health Wearables Revolution: How the Highest Fidelity Category Can Empower Behavior Change

PERSPECTIVE

05.29.2026

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From Must-See to Must-Choose: Rethinking Sports Engagement in an Overloaded Calendar

PERSPECTIVE

05.21.2026

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The 2026 News Media Landscape: How Media Brands Can Navigate Blurring Lines and Fragmentation

PERSPECTIVE

05.11.2026

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The Attention Playoffs: The Sports Moments That Make Fans Tune In

PERSPECTIVE

05.08.2026

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How the Speed of Change Splintered Gen Z into Micro-Generations

PERSPECTIVE

05.08.2026

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Want Stronger Sports Fandom? Tap Into Mythology.

PERSPECTIVE

05.05.2026

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Survey Best Practices: How to Design Surveys That Deliver Real Insight

PERSPECTIVE

05.01.2026

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PERSPECTIVE

Pragmatic, Creative, Anxious, Immersive: Marketing to the Many Minds of Gen Z

CASE STUDY

05.01.2026

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Gamifying Loyalty to Deepen Customer Relationships for a Leading Hospitality Brand

PERSPECTIVE

04.17.2026

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How Brands Can Unlock Value from Reddit

PERSPECTIVE

04.17.2026

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Make Smarter Decisions with Consumer Panel Data

PERSPECTIVE

04.10.2026

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Beyond the Better Tool Fallacy: What Are Users Actually Trying to Solve with AI?

PERSPECTIVE

04.08.2026

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Understanding Survey Response Rates: Why They Matter and How to Improve Them

CASE STUDY

04.08.2026

CASE STUDY

Unlocking Human Insights to Deepen Customer Connections

PERSPECTIVE

04.02.2026

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Expertise is No Longer Enough: How Healthcare Organizations Can Reclaim Relevance in an Era of Distrust

PERSPECTIVE

03.26.2026

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B2B2C: The Creative White Space No One Claimed

PERSPECTIVE

03.13.2026

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What Makes a Great Oscars Telecast? A Framework from Online Anthropology

CASE STUDY

03.13.2026

CASE STUDY

Bringing Segmentation to Life to Fuel Growth

PERSPECTIVE

03.09.2026

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B2B Research: What It Is, Why It Matters, and How to Get It Right

PERSPECTIVE

03.09.2026

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Reflections from the KidScreen Summit 2026

PERSPECTIVE

03.04.2026

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Gen Z: Fractured, Fluid and Flexible

PERSPECTIVE

02.01.2026

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Concept Testing: Your Roadmap to Smarter Launch Decisions

PERSPECTIVE

01.23.2026

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Advertising Intelligence: How Data Informs Smarter Campaign Strategy

CASE STUDY

12.09.2025

CASE STUDY

Elevating lululemon’s Membership Program with Behavioral Science and Customer Intelligence

PERSPECTIVE

11.17.2025

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From Z to A: How Media and Entertainment Brands Can Adapt to Generation Alpha

PERSPECTIVE

11.17.2025

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How Systems of Insight and Action Can Equip Organizations to Understand and Influence Policy Debates