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  • SERVICES
        • GROWTH STRATEGY
          • Customer + Consumer Insights
          • Market Strategy
          • Data, Analytics + AI
          • Brand Measurement
        • MARKET ACTIVATION
          • Brand Strategy
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Results for "article"

PERSPECTIVE

07.23.2025

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PERSPECTIVE

Consumer Pulse (July 23, 2025): Less Big Picture, More Personal Finance

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07.16.2025

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How to Use AI to Expand Your UXR Capabilities

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07.15.2025

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Acquia Source: The Managed Platform for Content Velocity Brands Have Been Missing

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06.30.2025

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AI Readiness: 8 Critical Steps for Preparing a Successful Implementation

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06.26.2025

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06.24.2025

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Use Engagement Loops to Teach Members How to Play Your Loyalty Program Game

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06.19.2025

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How Digital Customer Journey Maps Strengthen Your Brand

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06.02.2025

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Is Your SEO and Content Strategy AI Ready?

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06.02.2025

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Happiness Isn’t Enough: Uncovering What Truly Connects Employee Experience with Customer Experience

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05.28.2025

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Consumer Pulse (May 28, 2025): Budgeting Concerns + Big Ticket Items

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05.24.2025

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Keeping a Finger on the Pulse: How Brand Sentiment Tracking Can Generate Valuable Insights

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05.22.2025

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How to Deliver Personalization That Performs: From Static Journeys to Experimentation and Agentic AI

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05.07.2025

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Consumer Pulse (May 7, 2025): Rising Uncertainty & Declining Confidence

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PERSPECTIVE

05.02.2025

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AI Lessons from Silicon Valley’s Llama Lounge 17: Stick with the Basics

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04.25.2025

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Six Practical Steps to Harness the Power of AI Agents

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04.25.2025

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Putting Synthetic Data to Work: Balancing Effort, Trust and Impact

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04.01.2025

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Using GenAI in Health Care? Keep Patient Trust at the Center of Your Strategy

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PERSPECTIVE

03.20.2025

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GTC ’25: Impressions from “The Superbowl of AI”

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03.19.2025

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5 Trends Powering the Future of Data Analytics

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03.07.2025

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Conjoint Analysis: Using Behavioral Science to Optimize Subscription Service Offerings

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03.05.2025

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Why AI Agents Are Now Integral to Marketing

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03.05.2025

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Connected Experiences: Driving Change in CEM

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02.24.2025

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Multi-Segment Marketing Strategy 101

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02.10.2025

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Tracking PMaaS Success: The Metrics and Maturity Model You Need

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02.03.2025

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Product Design Principles Essential for Success

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01.31.2025

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DeepSeek and the Evolution of AI Models: A Material Perspective

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01.30.2025

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01.25.2025

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Understanding Secondary Research in the Age of AI

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PERSPECTIVE

01.17.2025

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Do You Really Know the Customers in Your Loyalty Program?

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01.15.2025

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PERSPECTIVE

Why Real-Time Data Analytics Is a Must-Have, Not a Nice-to-Have

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