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  • SERVICES
        • STRATEGY + INSIGHTS
          • Customer + Consumer Insights
          • Market Strategy
          • Data, Analytics + AI
          • Brand Measurement
        • MARKETING SERVICES
          • Brand Strategy
          • Marketing + Channel Strategy
          • Content + Creative
          • Loyalty
        • EXPERIENCE INNOVATION
          • Brand Design
          • Product + Experience Design
          • Industrial Design
          • Product + Platform Engineering
          • Omnichannel Experience
  • PERSPECTIVES
  • CLIENT STORIES
  • ABOUT US

Results for "strategy-insights"

PERSPECTIVE

11.21.2023

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PERSPECTIVE

Fundraising in a Divided America: A New Nationwide Nonprofit Donor Segmentation

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PERSPECTIVE

11.14.2023

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PERSPECTIVE

Consumer Market Research vs. Customer Insights: The Benefits of Both

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PERSPECTIVE

11.13.2023

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PERSPECTIVE

For Businesses to Thrive in Challenging Times, They Must Account for the Complexities of Human Behavior

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PERSPECTIVE

11.01.2023

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PERSPECTIVE

Qualitative Consumer Insights

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PERSPECTIVE

10.31.2023

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PERSPECTIVE

What is Implicit Identity Mapping® and How Does it Measure Customer Loyalty?

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PERSPECTIVE

10.26.2023

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PERSPECTIVE

How Behavioral Science Insights Can Supercharge Your Product Pricing Decisions

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PERSPECTIVE

09.26.2023

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PERSPECTIVE

What Are Consumer Insights, Exactly?

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PERSPECTIVE

09.19.2023

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PERSPECTIVE

Mapping the Customer Experience, Segment By Segment

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PERSPECTIVE

08.26.2023

Perspective Main Image 105
PERSPECTIVE

3 Types of Participant Observation to Get You Out of the Backroom and Onto the Frontlines

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CASE STUDY

08.23.2023

Designing a Cutting-Edge Growth Strategy for Dollar Shave Club
CASE STUDY

Designing a Cutting-Edge Growth Strategy for Dollar Shave Club 

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CASE STUDY

08.23.2023

Helping Target Design for the Future
CASE STUDY

Helping Target Design for the Future

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CASE STUDY

08.22.2023

Sephora
CASE STUDY

Designing a More Inclusive Sephora 

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PERSPECTIVE

08.20.2023

How TikTok Redefined The Customer Journey” Webinar Recording
PERSPECTIVE

“How TikTok Redefined The Customer Journey” Webinar Recording

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PERSPECTIVE

08.19.2023

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PERSPECTIVE

9 Traits of Winning Global Segmentations

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NEWS

08.18.2023

How Consumer Behaviors Are Evolving_ Habits, Identity, and the Importance of Omnichannel
NEWS

How Consumer Behaviors Are Evolving: Habits, Identity, and the Importance of Omnichannel

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NEWS

08.18.2023

TikTok Shares New Insights into How Users Respond to Promotions in the App
NEWS

TikTok Shares New Insights into How Users Respond to Promotions in the App

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NEWS

08.18.2023

TikTok launches new ad solutions with smarter targeting and amplified product discovery
NEWS

TikTok launches new ad solutions with smarter targeting and amplified product discovery

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NEWS

08.18.2023

Inspiring Motivation During The Great Resignation – Three Steps To Finding And Keeping Talent
NEWS

Inspiring Motivation During The Great Resignation – Three Steps To Finding And Keeping Talent

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PERSPECTIVE

08.18.2023

A Better Company for a Better World Lessons in Committing Meaningfully To DEI
PERSPECTIVE

A Better Company for a Better World — Lessons in Committing Meaningfully To DEI

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PERSPECTIVE

08.15.2023

Whats in a High Fidelity Relationship 3 Key Ingredients For Strong Consumer Relationships
PERSPECTIVE

What’s in a High Fidelity Relationship? 3 Key Ingredients For Strong Consumer Relationships

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PERSPECTIVE

08.14.2023

You’ve Written a Diversity Statement. Now What?
PERSPECTIVE

You’ve Written a Diversity Statement. Now What?

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PERSPECTIVE

08.14.2023

Youre Not as Customer Centric as You Think — 4 Actions to Take Right Now
PERSPECTIVE

You’re Not as Customer Centric as You Think — 4 Actions to Take Right Now

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PERSPECTIVE

08.14.2023

Why Understanding Consumer Psychology Is So Important
PERSPECTIVE

Why Understanding Consumer Psychology Is So Important

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PERSPECTIVE

08.14.2023

Why the Travel Industry Must Embrace New Habit Formation
PERSPECTIVE

Why the Travel Industry Must Embrace New Habit Formation

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PERSPECTIVE

08.14.2023

Why Market Segmentation Needs to be Part of Your Brand Tracking Program
PERSPECTIVE

Why Market Segmentation Needs to be Part of Your Brand Tracking Program

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PERSPECTIVE

08.14.2023

Why Habit Formation Research Should Guide Your Brand Strategy
PERSPECTIVE

Why Habit Formation Research Should Guide Your Brand Strategy

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PERSPECTIVE

08.14.2023

Walmart Embraced Irrationality And Won—Heres What CX Innovators Can Learn From Its Success
PERSPECTIVE

Walmart Embraced Irrationality And Won—Here’s What CX Innovators Can Learn From Its Success

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PERSPECTIVE

08.14.2023

These Are The Top 3 Threats To High Fidelity Brand-Consumer Relationships
PERSPECTIVE

These Are The Top 3 Threats To High Fidelity Brand-Consumer Relationships

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PERSPECTIVE

08.14.2023

The Beauty Of Insights – Leveraging Habit Formation Research To Fuel Business Impact
PERSPECTIVE

The Beauty Of Insights – Leveraging Habit Formation Research To Fuel Business Impact

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PERSPECTIVE

08.14.2023

Moments of Receptivity: How To Fuse Behavioral Science With Your Media Strategy To Maximize Impact
PERSPECTIVE

Moments of Receptivity: How To Fuse Behavioral Science With Your Media Strategy To Maximize Impact

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