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  • SERVICES
        • STRATEGY + INSIGHTS
          • Customer + Consumer Insights
          • Market Strategy
          • Data, Analytics + AI
          • Brand Measurement
        • MARKETING SERVICES
          • Brand Strategy
          • Marketing + Channel Strategy
          • Content + Creative
          • Loyalty
        • EXPERIENCE INNOVATION
          • Brand Design
          • Product + Experience Design
          • Industrial Design
          • Product + Platform Engineering
          • Omnichannel Experience
  • PERSPECTIVES
  • CLIENT STORIES
  • ABOUT US

Results for "strategy-insights"

PERSPECTIVE

05.07.2025

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PERSPECTIVE

Consumer Pulse (May 7, 2025): Rising Uncertainty & Declining Confidence

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PERSPECTIVE

04.25.2025

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PERSPECTIVE

Putting Synthetic Data to Work: Balancing Effort, Trust and Impact

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PERSPECTIVE

04.22.2025

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PERSPECTIVE

E-Book: Do Consumers Care About Sustainability Anymore?

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SERVICES

Online Anthropology

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PERSPECTIVE

04.01.2025

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PERSPECTIVE

Using GenAI in Health Care? Keep Patient Trust at the Center of Your Strategy

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SERVICES

Data Strategy Services

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User Experience (UX) Research Services 

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Product Development Services 

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AI Strategy + Application

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Brand Growth

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Growth Analytics Services

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PERSPECTIVE

03.07.2025

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PERSPECTIVE

Conjoint Analysis: Using Behavioral Science to Optimize Subscription Service Offerings

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CASE STUDY

02.10.2025

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CASE STUDY

Building a Customer-Centric Culture of Excellence with Encore

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PERSPECTIVE

01.30.2025

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PERSPECTIVE

Striking a Balance with Agile Insights: Ideas and Inspiration from TMRE and Beyond

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PERSPECTIVE

01.17.2025

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PERSPECTIVE

Do You Really Know the Customers in Your Loyalty Program?

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PERSPECTIVE

12.20.2024

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PERSPECTIVE

The Power of Emotional Connections: Reflections from TMRE

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PERSPECTIVE

12.18.2024

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PERSPECTIVE

Quantitative and Qualitative Market Research: Understanding the Differences

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PERSPECTIVE

12.16.2024

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PERSPECTIVE

The Future of Insights: Keeping Humanity at the Center of Innovation

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PERSPECTIVE

12.12.2024

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PERSPECTIVE

Continuous Cycles of Learning and Making Can Transform Businesses

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PERSPECTIVE

12.12.2024

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PERSPECTIVE

TMRE’s Women in Research Luncheon: Going Beyond a Seat at the Table

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PERSPECTIVE

12.12.2024

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PERSPECTIVE

The AI & CDP Blueprint for Dynamic Segmentation: A Roadmap to Real-time Personalization

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CASE STUDY

12.09.2024

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CASE STUDY

Leveraging Segmentation to Inform Consumer-centric Strategy for the National Pork Board

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NEWS

11.26.2024

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NEWS

Material Receives Silver Award for Best Customer Experience Strategy with International Customer Experience Awards 2024

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PERSPECTIVE

11.25.2024

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PERSPECTIVE

Brand Monitoring: What It Is and Why It’s Important

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NEWS

11.20.2024

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NEWS

Material Launches Agile Insights Product, Material Spotlight, Offering Fast, Powerful Decision Guidance

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PERSPECTIVE

11.20.2024

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PERSPECTIVE

Introducing Material Spotlight: Agile Insights for an Evolving Business Landscape

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PERSPECTIVE

11.17.2024

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PERSPECTIVE

How to Build Loyalty for Brands, According to Behavioral Science

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PERSPECTIVE

11.14.2024

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PERSPECTIVE

To Grow Customer Loyalty, Embrace the Power of Habit

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PERSPECTIVE

11.13.2024

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PERSPECTIVE

Why Customer Segmentation Is Vital for Personalization and Brand Loyalty

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PERSPECTIVE

11.07.2024

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PERSPECTIVE

Database Scoring for Market Segmentation: The Key to Personalization

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