Marketing Services Archives - Material

Results for "marketing-services"

PERSPECTIVE

04.25.2025

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PERSPECTIVE

Putting Synthetic Data to Work: Balancing Effort, Trust and Impact

PERSPECTIVE

03.05.2025

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PERSPECTIVE

Connected Experiences: Driving Change in CEM

NEWS

02.25.2025

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NEWS

Material Announces Two Senior Leadership Appointments

CASE STUDY

12.13.2024

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CASE STUDY

Optimizing Salesforce Marketing Cloud to Drive Loyalty and Engagement for Dr Pepper

NEWS

11.26.2024

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NEWS

Material Receives Silver Award for Best Customer Experience Strategy with International Customer Experience Awards 2024

PERSPECTIVE

11.24.2024

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PERSPECTIVE

The Role of AI in Personalizing Content Experiences

PERSPECTIVE

11.22.2024

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PERSPECTIVE

Maximizing Email Engagement: Smart Segmentation Strategies in Salesforce

PERSPECTIVE

11.17.2024

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PERSPECTIVE

How to Build Loyalty for Brands, According to Behavioral Science

PERSPECTIVE

11.14.2024

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PERSPECTIVE

To Grow Customer Loyalty, Embrace the Power of Habit

PERSPECTIVE

11.07.2024

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PERSPECTIVE

How Material + Braze Build Seamless Customer Journeys

PERSPECTIVE

10.28.2024

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PERSPECTIVE

Digital Customer Experience Strategy: Why and How to Create One

PERSPECTIVE

10.07.2024

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PERSPECTIVE

CDP 101: Understanding Customer Data Platforms

PERSPECTIVE

09.23.2024

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PERSPECTIVE

12 Rules of Impactful Modern Loyalty Programs

PERSPECTIVE

09.16.2024

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PERSPECTIVE

Employees Are the New Customers

PERSPECTIVE

07.25.2024

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PERSPECTIVE

What Does Google’s Cookie Reversal Mean for Advertisers, Users and the Future of Digital Experiences?

PERSPECTIVE

07.14.2024

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PERSPECTIVE

Customer Experience Journey Mapping: Why Your Business Needs It

NEWS

06.12.2024

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NEWS

Material Celebrates Client Honorees in the 2024 Loyalty360 Awards Competition, Presented at Loyalty Expo

PERSPECTIVE

06.07.2024

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PERSPECTIVE

A Quick Guide to Marketing Automation

PERSPECTIVE

06.06.2024

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PERSPECTIVE

The Evolving Social Landscape: New Research Reveals Shifting Trends in Usage, Sentiment and Strategy

NEWS

05.22.2024

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NEWS

Recognizing Leading Work in Advertising, Creative, Brand and Social Media

CASE STUDY

05.14.2024

CASE STUDY

Target Circle: Revealing Human Insights to Build Deep Customer Connections

CASE STUDY

05.14.2024

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CASE STUDY

Elevating a Meaningful Sustainability Narrative with a Trailblazing Partnership

CASE STUDY

05.06.2024

CASE STUDY

Beyond Boxes: Helping PODS Move Up in the Moving and Storage Industry

PERSPECTIVE

05.06.2024

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PERSPECTIVE

Faced with a Cookie-Free Future, How Can Digital Advertisers Adapt?

CASE STUDY

05.06.2024

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CASE STUDY

Powering Progress: Developing a Social-First Strategy to Reach Reliant’s Diverse Audiences

PERSPECTIVE

04.24.2024

PERSPECTIVE

What to Expect as GenAI comes to Google Search

NEWS

03.06.2024

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NEWS

Material Wins Seven Awards in Local 2024 American Advertising Awards

PERSPECTIVE

02.21.2024

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PERSPECTIVE

Improving Digital Experiences with Customer Data Platforms

CASE STUDY

02.06.2024

CASE STUDY

Creating Hyper-Targeted Campaigns for a Facility Services Leader

CASE STUDY

02.02.2024

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CASE STUDY

Reintroducing a Brand for People of all Ages Who Want to be a Kid